Analyzing complex data is a non‐linear process that alternates between identifying discrete facts and developing overall assessments and conclusions. In addition, data analysis rarely occurs in solitude; multiple collaborators can be engaged in the same analysis, or intermediate results can be reported to stakeholders. However, current data‐driven communication tools are detached from the analysis process and promote linear stories that forego the hierarchical and branching nature of data analysis, which leads to either too much or too little detail in the final report. We propose a conceptual design for integrated data‐driven reporting that allows for iterative structuring of insights into hierarchies linked to analytic provenance and chosen analysis views. The hierarchies become dynamic and interactive reports where collaborators can review and modify the analysis at a desired level of detail. Our web‐based InsideInsights system provides interaction techniques to annotate states of analytic components, structure annotations, and link them to appropriate presentation views. We demonstrate the generality and usefulness of our system with two use cases and a qualitative expert review.

The wide availability of touch-enabled devices is a unique opportunity for visualization research to invent novel techniques to fluently explore, analyse, and understand complex and large-scale data. In this paper, we introduce Scribble Query, a novel interaction technique for fluid freehand scribbling (casual drawing) on touch-enabled devices to support interactive querying in data visualizations. Inspired by the low-entry yet rich interaction of touch drawing applications, a Scribble Query can be created with a single touch stroke yet have the expressiveness of multiple brushes (a conventionally used interaction technique). We have applied the Scribble Query interaction technique in a multivariate visualization tool, deployed the tool with domain experts from five different domains, and conducted deployment studies with these domain experts on their utilization of multivariate visualization with Scribble Query. The studies suggest that Scribble Query has a low entry barrier facilitating easy adoption, casual and infrequent usage, and in one case, enabled live dissemination of findings by the domain expert to managers in the organization.